Digimarc Recognized as Technology Leader

Today Digimarc Corporation (NASDAQ: DMRC), inventor of the Digimarc Discover? platform featuring the imperceptible Digimarc Barcode, announced the company has been recognized for driving innovative solutions into the retail sector. Digimarc is named by ABI Research as a Smart Retail Hot Tech Innovator for 2017. The company was also recognized in IEEE Spectrum for its intellectual property, ranking third for its patent portfolio in the computer software category behind only Microsoft and VMWare, and ahead of software powerhouses including Adobe, Citrix, Oracle, SAP and Symantec.

“Our vision is to enrich everyday living through our patented technologies and applications such as Digimarc Barcode,” said Bruce Davis, chief executive officer, Digimarc. “We have a long tradition of technology innovation and a computing platform that enables future application development and growth by our customers and partners. It’s gratifying to see this recognition of our industry-leading innovation.”

ABI Research identified solutions and innovative companies that are enabling a retail revolution. According to the firm, the selection criteria for “retail hot tech innovators” identified the companies that are the fastest growing in the retail technology industry based on the number of implementations internationally, and the amount of funds raised from capital investors that will continue to fuel their growth.

In “Patent Power 2017,” IEEE Spectrum reports on intellectual property from leading companies. Its Pipeline Power rating ranks patent portfolios by number of U.S. patents granted in the most recent full year (2016) and quality, as measured by statistical assessment of important qualities such as growth, impact, originality and general applicability.

Additional information about Digimarc Barcode can be viewed here.

About Digimarc
Digimarc Corporation (NASDAQ: DMRC) is a pioneer in the automatic identification of everyday objects such as product packaging and virtually any media, including print, images and audio. Based on the patented Intuitive Computing Platform (ICPT), Digimarc provides innovative and comprehensive automatic recognition technologies to simplify search, and transform information discovery through unparalleled reliability, efficiency and security. Digimarc has a global patent portfolio, which includes over 1,100 granted and pending patents. These innovations include state-of-the-art identification technology, Digimarc Barcode, as well as Digimarc Discover? software for barcode scanning and more. Digimarc is based in Beaverton, Oregon, with technologies deployed by major retailers and consumer brands, central banks, U.S. states, film companies and professional sports franchises, among others. Visit digimarc.com and follow us @digimarc to learn more about The Barcode of EverythingT.

SOURCE Digimarc Corporation

Company Implemented Multilayered Security Architecture on Managed Services Platform

ANEXIO, the leading “Desktop to Data Center” infrastructure-as-a-service company, today announced that is has been named one of the 10 best security companies in 2017 by CIO Bulletin. This recognition is due, in part, to ANEXIO’s ability to help customers securely accelerate their digital transformation by implementing a multilayered security architecture, driven by industry compliance standards, across the company’s managed services platform.

ANEXIO specializes in helping customers transition from their legacy IT environment to a more secure digital infrastructure. Companies transforming into digital enterprises typically share three characteristics:

1. Applications have become the revenue driver of their business

2. Users expect flawless experience from those applications

3. The security for these mission critical applications has become more complex

“Every day, more and more mid-market companies are becoming full-time digital enterprises,” said Tony Pompliano, ANEXIO President and CEO. “It’s an honor to receive this recognition from CIO Bulletin, but, even more importantly, it’s an honor to help our customers accelerate their digital transformation. ANEXIO is proud of the technology investments that we’ve made to help secure the experience of our digital end users against the ever-increasing security threats that all enterprises face in today’s connected world of applications, networks, data centers and hybrid clouds.”

ANEXIO understands that no two customer digital transformations are alike. Physical, logical and virtual security is woven into the fabric of ANEXIO’s offerings. The company’s phased migration process addresses the unique challenges of each customer:

1. Assessment Phase: Clarify the customer’s business objectives, understand the operational risks and then identify the migration path to the ANEXIO Cloud.

2. Decision Phase: ANEXIO experts create a comprehensive, end-to-end transition plan with special focus on security, performance, and zero downtime for the customer.

3. Implementation Phase: ANEXIO engineers work with the customer to finalize the migration schedule, provision the environment and then commence the migration to the ANEXIO cloud.

Customers interested in learning more about ANEXIO’s security portfolio or digital transformation capabilities can email info@anexio.com and request a briefing.

ABOUT ANEXIO

ANEXIO is transforming the IT industry with Desktop to Data Center solutions designed specifically for customers seeking a smooth transition from legacy IT environments to a more efficient Hybrid Cloud infrastructure. The Inc. 500 company’s Mission Critical Infrastructure strategy is anchored by eight Tier III SOC-2 certified data centers, an IT solutions center and a nationwide IP Network. ANEXIO’s offerings include colocation, networking, Cloud services, storage, disaster recovery, Managed IT and Managed VoIP. Every ANEXIO product and service is backed up by United States-based customer support. Visit www.anexio.com for more information.

Media Contact:

Amy Laukka
(919) 802-4304
alaukka@boltpr.com

SOURCE ANEXIO
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Looking for great discount while shopping at wish?

Promotional codes are an effective way to track your marketing efforts to see which platforms are generating the most traffic or leading to conversions, according to Inc. magazine. Store owners can track their efforts by attaching a certain promo code to a specific marketing campaign or advertisement. Different codes can trigger the same discount, so you don’t have to create a different discount for every advertisement. You just need a new promo code. For example, you could create slightly different codes (SaleFB, SaleTW, SalePT) so that any ads or marketing efforts on Facebook, Twitter and Pinterest have unique, platform-specific promotional codes, according to Inc.

What are the different types of promotional codes?

There are three different types of promotional codes store owners can choose from.

Public codes – Anyone can see or use a public promo code. These are useful for enticing new customers and encouraging previous shoppers to come back for more.
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In addition to finding coupon codes offered directly by an online merchant, there are a number of websites that track new coupon offers from merchants worldwide, such as Coupons.com, Coupon Cabin or RetailMeNot. These sites typically aggregate thousands of current, online shopping promotion codes in one place.

Some sites provide the codes for shoppers to copy and paste into the merchant’s shopping cart, while others require you to click an affiliate link (usually a referral code link) from the coupon site to the retail site and have the discount code applied automatically.

Coupons and codes have always been popular with customers, but they get a bad rap with retailers. Thats because some promotional campaigns have been run without planning or segmentation which leads to disappointing results, and damages the brands image. Despite the many benefits of sharing promotional codes, a poorly run campaign can be risky.

You can use a promotion app to set clear rules and limits for your promotion. You can target a specific audience, cap the number of participants, and close the promotion after a certain amount of time. This makes the promotion more exclusive and therefore, more effective. And you can ask participants to share contact details, feedback and more in exchange for the promotion, adding even more value to your campaign.

Design and target promotions for your users on Facebook, Instagram, Twitter, and YouTube. You can increase the power and reach of your campaign by tailoring it to each specific channel. Dont forget that you can segment your audience even further, by announcing the promotion with posts from Facebook Ads. Just as a bad promotion can damage your image, a good promotion will attract more followers to your social media and burnish your online reputation.

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Paintball Versus Airsoft

Airsoft is similar to paintball in many ways, in that they are both fast paced and action packed sports in which players engage each other firing small, spherical, and safe projectiles. However, unlike paintball, airsoft BBs are made of hard plastic (weighing much less than a typical paintball) and do not leave any marks upon impact. Airsoft guns are also much more realistic than paintball markers, giving airsoft gameplay an added sense of realism. Airsoft BB firing devices should not be confused with standard BB guns which fire metal projectiles, and are unsafe to fire at another person. Airsoft BB guns fire much lighter plastic projectiles with much less force than a standard BB gun, making airsoft much safer. Because airsoft BBs do not make a mark upon impact, airsoft players must follow a strict honor system. Airsoft games are usually longer than paintball games, due to more complex objectives and the use of respawn locations, where players who have been hit can walk to and re-enter game play.

Sometimes, the game seems very unbalance and looks just like your average game. You don’t experience the same exciting anticipation as you do in a real competitive sport

To put everything in short terms, airsoft is competitive but lacks a good system to put together an exciting, and professional competitive games.

Our suggestion to the community is to imitate the ranking system from league of legend and apply it to airsoft with minor tweaks. There will be “casual” and “official” competitive games.

You can only be registered for a casual competitive game. Every time your team wins, you gain points and will rank up once you earn enough.

The Magazine

Airsoft magazine uses widget and springs to feed BBs into your airsoft gun. Like cars, they have a lifespan. The more work they do, the faster they will die out

Make it your priority to drain out all BBs out of your magazine after every game. And lubricate your gas magazine once a while. These simple things will help preserve the life span of your magazine internals and will help your magazine feed BBs into your airsoft gun better

What about types of magazines? In reality, all magazine function the same way with slight variations. The main difference between them is the quality of material used to build them and their design. In the end, it’s all up to what brand are you buying from. More at TheAirsoftSport.

Never Remove Your Eye-Protection During Games

Do not take your eye-protection off in the field, even if it has fogged up. Just go to the safe zone, clear up the fog, and re-enter the game

Don’t risk your eye sight for something so minor.

Open-carry is also Prohibited

Exposing airsoft guns openly in public is also restricted

The law defines public places as streets, driveways, alleys, parks, plazas, bridges and buildings open to the general public

The exception to the rule is carrying guns which are entirely different and brightly colored

The Cry Baby

Sometimes, you will run into people who complain about getting shot. For these people, getting shots sucks and they spread their negativity around the field.

They will turn you off and ruin your mood. The best thing you could do is let the referee know about it and ignore them.

The Exposer

This player has one mission in mind, and that is to expose anyone that breaks the rule. Expect to get called out by them for not signaling your hits.

You can say that they’re like a referee but one without authority. Most airsoft fields don’t allow you to call out cheater but report them to the referee instead. The exposer can be extremely annoying and hostile at times.

When playing with exposers, don’t react to their “exposing” and expose them to the referee. Extra details on TheAirsoftSport.